THIS IS US!
We are rooted in Borås, the textile capital of Sweden. Founded by Mia Edén, a professional pattern maker with 15 years of experience. She has worked for some of the largest brands in Sweden.
Mia started her long love for fashion as a 15 year old, craving a very specific pair of pants. What she discovered, when making those pants, was the utter joy of creating her own clothes.
Our mission is to provide high-quality, modern and versatile sewing patterns. So that you can experience that joy when making your own clothes too, no matter if you are an absolute beginner or a pro.
We know that nothing can dampen that joy more than when your pattern pieces don't line up and the project feels like an uphill battle. That's why we take great pride in creating accurate patterns with easy-to-follow instructions.
Every decision we make is based on the knowledge that every body and sense of style is unique and beautiful, just the way they are. Clothes should be molded to fit every body and personality perfectly, not the other way around.
Therefore, our designs are always easy to adjust in a variety of ways, and are suitable for many different fabric qualities. So that your project can be 100% you.
We give you the foundation, you make it fabulous!
Our responsibility towards our planet is something we don't take lightly. We work hard to minimize our, as well as your, environmental footprints. Our care for the planet is an important factor in every decision we make.